Digital Agility — The Key To Australia’s Bounce Back
Australia has a unique set of circumstances that make this even harder than our counterparts in other countries. So, what can we do to ensure we don’t continue slipping?
Australia has a unique set of circumstances that make this even harder than our counterparts in other countries. So, what can we do to ensure we don’t continue slipping?
In this deep dive podcast and feature published in MI-3, Executive Editor Paul McIntyre talks to The Lumery’s Managing Director, Rajan Kumar and City Beach’s Head of Marketing, Mike Doyle, on why martech ‘snake oil claims’ are hurting marketers and how the industry needs to ‘start being honest....